Let’s imagine we sent out a price increase notice, what would happen? Well, we have some experience with this. That’s an unfortunate reaction, for us and for you! Why leave out current annual subscribers from old pricing? Why no advance notice? A few of you will be so offended you leave us entirely. Some will find the price too steep and go with the annual instead. Some of you won’t care about the price increase and will continue to buy the lifetime. Our solution was to increase the price of a lifetime. While this would serve the goal of “getting off the junk food,” it would be very disruptive to both our day-to-day cash flow and to our resellers, who often bundle lifetime subscriptions with premium hardware purchases. Many times over the last few years, we’ve discussed eliminating the lifetime option. What Roon needs now is a regular and dependable revenue stream for business sustainability and ongoing product development we get that with annual subscriptions, not lifetimes. Cash flow is more predictable, and we are investing in longer-term projects the lifetime continues to be the “junk food” of our revenue stream. Since those early days, we have grown considerably. It never was healthy it was just a way to feed our hungry business early on. However, as we keep expanding the product and the team, paying for new data sources, and increasing our per-user costs (particularly those that recur monthly or annually), the lifetime subscription is not healthy for our future. The goal was to bring forward 4-5 years of revenue so we could fund the start of the company. We initially offered the lifetime for early commitment, not so people could rent-to-own. Make sure you have your credit card on file at Why the price increase? If you qualify, please contact us via email: contact – they will take care of you. If you are more than 30 days into your annual (since it started, not since it renewed), the new pricing will apply.
#Hqplayer cost trial
After your trial expires, the new pricing will apply.
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